Category Archives: Creativity and Innovation

The answer of the task that given from my lecturer, Mr Agus Nggermanto, from Creativity and Innovation class.

10 Paradox Characteristics of Creative People

Another ten things, but this time is about the characteristics of creative people. This post is a task that given from my lecturer, Mr Agus Nggermanto. Based on the post that he made, there are ten paradox characteristics that tend to be a characteristics of creative people. That post was based on Mihaly opinions. Those ten paradox characteristics are:


1. Creative people have a great deal of physical energy, but they’re also often quiet and at rest.

Creative people have a great deal of physical energy because they are easily get interested in something new. And, that feeling makes the creative people have limitless amount energy. But, they often to be quiet because they enjoyed with that situation. The silent situation maybe makes them feels more comfortable to think about something creative, and then be active again when they have something creative.


2. Creative people tend to be smart yet naive at the same time.

Yes it is. They are very smart, I mean not just smart like an engineer, scientist, etc. They can predict what will happen and how to avoid or to handle it. Thats why almost al creative people are smart but not all smart people creative. But, in the same time they also can be naive. They can be looked naive because most of creative peoples are self centered and known as the hard headed one.


3. Creative people combine playfulness and discipline, or responsibility and irresponsibility.

This is the characteristic that i really like from creative people. Creative people can mixed everything, even the most impossible one. Like being very playfulness and discipline at same time. I think they can be very playful, but they also discipline in their own world. They have a unique wold that have no limit. So, the can be discipline in their limitless world.


4. Creative people alternate between imagination and fantasy, and a rooted sense of reality.

This characteristic is the one that makes creative people different with other. They often to dream in their wildest fantasy. And they cannot be stop when they imagine something. Usually, it is very hard to implemented  a creative thoughts from creative peoples. But that is the challenge that must be accepted.


5. Creative people trend to be both extroverted and introverted.

Extrovert means they can open their self to other, while they also can close it anytime they want, or should I say be an introvert. Only a creative peoples can do this. They know when is the time to open their self to others and know when to close their self to others. That’s why creative people can be introvert and extrovert at same time, because they just can manage it.


6. Creative people are humble and proud at the same time.

This is very clear. They are very proud with their self. But, they aren’t underestimate others and keep humble with everyone. This is the characteristic that makes creative people loved by others while they also can be hated by others. 


7. Creative people, to an extent, escape rigid gender role stereotyping.

Yeah, this is the good characteristic. Creative people doesn’t care about gender issue. They just care about their minds and thoughts. As long they can work together, it will be no problem to creative people.


8. Creative people are both rebellious and conservative.

Like the other paradox characteristics, this characteristics also makes surprise me. Hehe.. Creative people also has a conservative side. But, whatever they do, they will be marked as a rebellious. Even they doing something common, like doing a presentation, talking, etc. That just a common activities, isn’t it? They are conservative, but what’s makes them different is the way they do something. They doing something conservative by creative. 


9. Most creative people are very passionate about their work, yet they can be extremely objective about it as well.

If creative people work on something,we can see that they will put all of their effort in order to make their work great. They are very passionate with their work, but they are still objective about their work. Maybe this is related to their types of thinking, which is always think outside of the box. By thinking outside the box, they can be very objective with their own work. It is because they don’t feel intimated if they works are failed. They don’t feel intimated because they always think outside the box that lead them to limitless possibilities to fix their work if it failed.


10. Creative people’s openness and sensitivity often exposes them to suffering and pain, yet also to a great deal of enjoyment.

Hmmm.. It is hard to understand. But, I think I still agree about the statement. Their openness and sensitivity can makes them feels anything. Either it is makes them suffering or enjoy. Maybe at first they will feel suffering when they just open their self to others, and don’t get any reply from the others. But, they can feel a lot of enjoyment when the others already reply your openness and your sensitivity.


Okay, that was my opinion. Maybe this is the last post that given from my lecturer, Mr Agus Nggermanto. I thanked him very much with his guidance in this semester. With his guidance, I hope I will be more creative and innovative to keep moving forward.


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A Company That Makes You Creative


Now lets talk about the most creative company..

This time, i choose this company..

Why Lego? I think Lego are creative enough to fulfill our wildest dream about alternative toys. If you are bored with just that so so toys, you can turn your face on Lego. Lego are famous with their simple bricks.


Lego bricks can be assembled and connected in many ways, to construct such objects as vehicles, buildings and even working robots. Anything constructed can then be taken apart again, and the pieces used to make other objects. Kits are sold which contain all necessary pieces for a particular project. Some hobbyists try to collect, buy, and sell various other pieces in different shapes and colors, to construct other hobbyist-created designs. The toys were originally designed in the 1940s in Europe and have achieved an international appeal, with an extensive subculture that supports Lego movies, games, competitions, and four Lego-themed amusement parks.


Lego are very great in expanding their business. One of their great example is the adaptation from movie to game. They partnering with the movie maker to make the games more attractive. That was a great strategy. Nowadays, many game that adapted from movies are in ‘Lego Mode’. Like, Indiana Jones, Batman, and the most popular line is Star Wars Saga. Below, i will show you the example of Lego movies and game.


Lego Star Wars Video Game


And these are the example of Star Wars Lego Set


The Famous X-Wing


The Diorama from Star Wars scene


The Star Destroyer


Darth Vader


A set of bullpens


Okay, enough with Star Wars.

Below, i will show you the examples from another adaptation games that partnering with Lego…


 Indiana Jones




Dark Night


Very creative. They can take advantages of the successful Star Wars to gain more profit by partnering with them and make a souvenir for Star Wars fan. After success with Star Wars, they try with another movies to game like i mentioned above.


Okay, lets back to the Lego itself. From wikipedia, i know that the Lego Group began in the workshop of Ole Kirk Christiansen, a carpenter from Billund, Denmark. Christiansen began creating wooden toys in 1932; the company began calling itself “Lego” two years later in 1934. The company name Lego was coined by Christiansen from the Danish phrase leg godt, which means “play well”. The name could also be interpreted as “I put together” or “I assemble”. Great, isn’t it? That’s reflected the way we use the toys.


Why i think Lego is creative? Because, Lego can make their customer be creative too. A creative company must be able to make their customer be creative too. So, because Lego is fully customizable, almost all of Lego user are creative in construct their Lego. Even, there are Lego that constructed to be a tallest Lego building. Can you guess it’s height? Here it is… 


It’s height is 94 feet!!!

What a tall building of Lego bricks.


And the examples below are the evidences that Lego is a creative company who can also make their customer became creative too. Here they are..






The Last Supper








Allianz Stadium


Volvo SUV





Are you satisfied enough?


Lego also approach the music lovers. Of course they touch them with different ways. These are the example of Lego album cover…


And these are the example of Lego musician, instrument, and concert…


That’s all.


But, there is no doubt that Lego is still live until now. They still expand their business and touch many sectors, like art, music, visualization (music video), game, movie, and many things. Like I said before, a company can be called creative if they can make their customer to be creative. So, who said Lego will make us creative? ME!!!




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Do the Job With Jobs’ Way

In his class, my lecturer ask who is the most creative person? If that’s the question, it will be hard to answer it. All peoples will have different answers, and of course, it will be very very subjective. For me, its also hard to decide which one that the most creative. Because there are many creative persons in all over the world. But, i have one man that impressed me most. 


Okay, lets see the photo below…

Do you know him???

Mmm.. Maybe not.

Okay, if you know him just be quite. I will show you another photo of him.


The photo above is his newest photos. Maybe some of you know who is he. 


Or maybe this…


Just kidding… He is not the one. He is Bill Gates. He is not him.


Okay, lets get serious…

The one that i mean is him…

Steve Jobs…


Who is he?


Maybe some of you are more familiar with Bill Gates that i put his photo above him. But, you know Apple Computer right? The company that popular with their simple but sophisticated computers. For example, the new Macbook Air, iMac, iPod, iPhone, and many more. You know it, right?

Nah.. Steve was the founder of Apple Computer. With his friend, Steve Wozniak, Steve created the first commercially successful personal computers.

In 1970, when he found Apple, most of computers are monopolized by IBM. And none of them was not commercially used for household. He think that it will be good if the technology were be able to be enjoyed by all the peoples. Not just for the companies.

At first, he is not success. His proposal was rejected by every banks when he tried to made a loan. Then, he thinks that maybe his looks affected the result. So, he cut his hair and beard.  And he also bought a formal suit when there is a computer exhibition. The result? The customer response was out of Steve’s expectation. They are very curious about what personal computer is. 

After that, Steve hired people to do the job, like programing, designing, and many more. In the next years, Steve is the head of an Apple, not the body. Apple was famous with his Macintosh. His. development of the Macintosh re-introduced Xerox’s innovative idea of user-friendly interface using a mouse. After that, Apple was expanded greatly. They just need a few years to grow. Even a Bill Gates ever works for him in Apple. 

After a few years, something happen to him. He was fired from the company that he found. I think that was a big shock for him. He was fired because Apple’s BOC were not satisfy to Steve’s performance in the company. They said that Steve trait his employees like animal. So, he was move out from Apple for a moment. 


After he left Apple, he found another company called NeXT. NeXT also run in computer business. I think he made NeXT as the rival for Apple. This is what i like from him. He was not desperate. He stand up and make a rival for ‘his’ Apple. But, the decision to found NeXT is great. I will tell it later. 



Not just that. He also acquired the company that you will never forget. You know Toy Story right? Woody and Buzz Lightyear? Toy Story was the first computer generated movie. And this movie was produce by the company that owned by Steve Jobs, Pixar.

I like the his statement about Pixar, 

I think Pixar has the opportunity to be the next Disney — not replace Disney — but be the next Disney.

And now , see what’s happen? Almost all of animated movie was produced by Pixar. Lets say, Toy Story, Wall-E, Ratatouille, Finding Nemo, Cars, and many more. Those are very great movies right? Of course. At first, Pixar is just one of the third division in Lucasfilm. But now, after the acquisition by Steve, Pixar is one of Disney. Or should i say, on 2006, Disney has bought Pixar. He is success to make this company grew up, and join the Disney group.


Thats also happen with NeXT. On 1996, Apple bought NeXT. This means that Steve back to ‘his’ Apple. Apple’s BOC put Steve as the ‘advisor’ for Apple. Here are some Steve’s statement when he ‘fixing’ Apple. This one is i like, 

It wasn’t that Microsoft was so brilliant or clever in copying the Mac, it’s that the Mac was a sitting duck for 10 years”. 

Haha.. Great. Not just that. He also mocks, in order to inspiring them, the old Apple products by saying

The products suck! There’s no sex in them anymore!.

I think he is true. Old Apple’s product has a bulky design, and not not not ‘Steve’. But, he isn’t just mock it. He prove that he can make lots of better products than the previous one. So, he made a lot of ‘repair’ on Apple. Look what he’s done in late 1990. He develops NeXT software into Mac OS. Apple also launched a new iMac. iPod, iPhone, Macbook, Macbook Air, as the innovation from Steve. Those are very amazing and breakthrough products.


One innovation from Steve that i like very very much is the iTunes Store. When another people thinks that share a music is more interesting, but Steve thinks different. He thinks that, it will be good if we can sell the music online. Finally, he able to convince the five major records in the world to sell their musician albums in iTunes store. He also use a campaign again piracy when promote this system.

And another one that i like is his simple mind. He made all of his product become very simple, either in the design or in the interface. If you are a new user to Mac OS X, you will learn it very fast. Because it is a very use friendly OS. And of course, Mac OS X is free from viruses. Not like your windows. Hehe..

So, those are all of the reasons why he impressed me most. Based on his biography, Inside Steve’s Brain by Leander Kahney, many peoples looked Steve as an artist rather than a businessman. Hahaha… I agree with that kind of view. Steve is creative. When he fired, instead of applying to another company, he made the rival for Apple. And when he placed again as a CEO in Apple, he do his job very right. He fix Apple like he must do. He made a lot of innovation, both in products and in softwares. And now, Steve Jobs is Apple, and Apple is Steve Jobs. Agree?


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Creativity, Still Needed?


After a very very long delay, i finally wrote my first post…

This post is actually a task that given by our lecturer, Mr Agus Nggermanto, in Creativity and Innovation… To be honest, this class is one of the most unique class in my department. Creativity and Innovation. Just like the name of the class, we all of the student must be creative to answer all of the question from our lecturer. 

Okay, lets start from creativity itself…

If we googling the word creativity, we can found that creativity is a mental process involving the generation of new ideas or concepts, or new associations of the creative mind between existing ideas or concepts. An alternative conception of creativity is that it is simply the act of making something new.

By reading those definition, of course we can(not) live in this world without it. Why? Its just because creativity is like connecting things. Actually, that was a Jobs’ statement. He was a founder and a CEO of Apple Computers. But, he is quietly right. I mean, what can you do if you stuck in a problem but you are not creative enough to solve it. Of course it will be disaster. It will be different if we are creative. We can find many ways to solve it. 

Nah, usually a creative person is a person that have more right brainer. Our brain was divided into two side, left and right. A left brainer usually works better with logic, detail, precision, scientific, analyze, repetitive, and organize. On the other side, right brainer usually works better with the condition of creative, imaginative, general, conceptual, and irregular. That is why that most of creative persons are the right brainer. 

Why? Because right brainers usually think outside the box. While the left brainer only think with the ordinary ways and they use it repetitively. Repetitively. Remember this. This is what makes left brainer are not creative. They tend to use a way from other, then use it repetitively. Different with the right brainers. The right brainers are very irregular. They didn’t wants the same. They wants different. They need a creativity to be different.

Charles Darwin ever said that “It is not the strongest of the species that survives, not the most intelligent, but the most responsive to change”. Based on his statement, we need to be creative if we wants to response for change. Creative can save our life, our planet, and many things. Creativity is not just about design and music. Creative can be in a form of many things. But, i want to show you some creative design.


Here they are…




Creative, isn’t it?




I will show you that creative even can touch our sense of food..





Let se…


How about this menu?


Can you even think,

to eat it?




and this



Maybe some of the peoples will think that menus are very disgusting. But it is surely creative…

Those finger cookies, crazy skull cheese cake, and brain style panna cota is a menu in a restaurant. They are so creative to create menus like that. They can attract more customer, whose curious with those menu, and of course, gain more profits.

So, still wandering if creativity needed? Hahaha.. That’s an awful question. Okay, let’s be a right brainer and live creatively!


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